Following on from opening our lady's shoe shop, Ruby Tuesday, we identified a gap in the market for quality fitted children’s shoes. There was a real lack in the area of children’s shoe suppliers who fitted and measured children’s feet to promote long-term foot health.
Enter Ruby Ruby.
As parents ourselves, we had always struggled with the constant battle of sourcing well-fitting shoes for our children. We found that all-too-often our kid’s feet developed blisters and quickly became sore and squished in the shoes they had only just been recommended.
We also felt that the experience at these established children’s shoe shops was far from optimal. Our own children never felt comfortable when being fitted and the service never seemed personal or to have a genuine focus on foot health. We always got the impression that it was very much a quick sale and “on to the next one” when visiting these stores as parents and shoppers.
With that in mind, we set out to do things differently.
The aim of Ruby Ruby
Ruby Ruby Shoes quickly established ourselves with the goal of providing a friendly yet highly professional children’s shoe service, with a firm focus on children being fitted correctly.
Our goal is to communicate our genuine love and care for children by making sure their feet are comfortable, healthy and nurtured in the long-term.
Through professional qualifications from the Society of Shoe Fitters and many years of experience in the industry, our staff have built up an unrivaled level of knowledge when it comes to fitting shoes for children’s feet, which, in turn, has helped us achieve our initial goals.
Through our services, we aim to help our local community and provide a beneficial shoe service that makes a true difference to every customer that comes through our shop door.
We’ve also taken measures to stock a variety of quality shoe brands so that we can offer our customers an excellent choice when it comes to both children's and lady’s shoes.